It feels like a cyber assault these last couple of days every time I signed into my email account and find countless, screaming offers for CYBER MONDAY DEALS! BIG DISCOUNTS! FREE SHIPPING! ONE-OF-A KIND SAVINGS! Whoa. How much online Christmas shopping can one person handle?
As it turns out – quite a lot. But I have news for those Cyber Monday/online shopping marketers: I am all done with my Christmas shopping. Not to brag, but let me repeat that: I’ve finished shopping for all the Christmas 2013 gifts on my list. Every bit of my shopping was accomplished online with the last gift ordered several days before Cyber Monday dawned.
I used to Christmas shop at the local malls, enjoying the festive decorations and the piped-in holiday music. I’d even stop and watch all the excited children sit on Santa’s lap and eagerly recite their wish lists. But after years of fighting pushy, impolite crowds, trying to negotiate jam-packed store aisles, and struggling to pay for purchases at mile-high checkout counters, I decided there had to be a better way.
What I’ve concluded is that there could not possibly be a better gift for folks with mobility issues than the explosion of online shopping! No more snagging tags as you push through too-close-for-comfort racks and displays. No more balancing heavy bags and awkward boxes on your lap as you make your way back to the car or van, which is parked, of course, on the far side of the snowy/rainy/windy parking lot.
My shopping “excursion” this Christmas season went something like this: Pour a big mug of strong, hot coffee; fine-tune the gift list; boot-up the computer; unearth the credit card; double-check the addresses of gift recipients; browse gift web sites; select, pay and send.
Ahh, the joy and peace of the season.
According to news reports, “Cyber Monday is expected to be the busiest online shopping day of the year. The National Retail Federation, a trade group, predicts more than 131 million people will shop online on Monday, up about 2 percent from last year.”
Ten percent? For me, and many other savvy shopping wheelers, I’d bet online spending is closer to 90-100 percent.
I’d wager that Cyber Monday was created to lure shoppers to online retailing since stores are extending their big deals from now through Christmas Eve. Some smart companies are even guaranteeing delivery by Christmas Day if you order early the day before. (Imagine those shipping fees!)
Don’t you think the rest of the Yule time shopping world is playing catch-up to what we consumers on wheels already know: online is the only way to go. Ho-Ho-Ho!